Director of Sales and Events at Generator Hostels, Miami (2018-2019)
Embarking on Generator Hostels' inaugural venture in the United States as the Director of Sales and Events in Miami, Florida, marked a thrilling chapter in my career. Having established itself as a hospitality icon across Europe, Generator Hostels brought its unique blend of style, comfort, and community to the vibrant landscape of Miami.
My role was multifaceted, encompassing everything from crafting Standard Operating Procedures (SOPs) to orchestrating the grand opening event that set the tone for Generator's US presence. This journey involved not just selling rooms but curating experiences that resonated with our diverse clientele.
At the heart of my responsibilities was creating a seamless guest experience. This entailed developing SOPs that ensured every aspect of the guest journey, from booking to check-out, was streamlined and memorable. Attention to detail and a deep understanding of our brand's ethos were paramount in shaping these operational frameworks.
The opening of Generator Hostels in Miami was a landmark event, and I had the privilege of spearheading its success. From coordinating logistics and marketing strategies to liaising with local partners and stakeholders, every step was about creating a buzz and establishing Generator as a must-visit destination.
Beyond standard operations, my role extended to hosting a spectrum of events that elevated the guest experience. From lively pool parties to exclusive private events and collaborations with renowned festivals, we curated experiences that captured the essence of Miami's dynamic culture.
Negotiating contracts with vendors was a critical aspect of my role, ensuring that each partnership aligned with Generator's standards of excellence and contributed to enhancing our offerings. These collaborations enriched our events, providing guests with unparalleled experiences that left a lasting impression.
Being at the helm of Generator Hostels' entry into the US market was not just professionally fulfilling but personally rewarding. It was about creating a home away from home for travelers and locals alike, fostering connections, and leaving an indelible mark on Miami's hospitality landscape.
As Generator Hostels continues to thrive and expand its footprint, I am proud to have played a pivotal role in shaping its success story in the vibrant city of Miami.
